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Five Tips to a Better Email Newsletter

January 8, 2018

  Email marketing is a great and inexpensive way to keep your firm in front of perspective clients. It is also a wonderful way to develop repeat business from previous clients. Email marketing should be a part of every firm’s marketing strategy. Tim Asimos of Circle S Studio https://www.circlesstudio.com/insights/  offers some great tips for getting…

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Tips For Sizing Images on Social Media

December 6, 2017
Custom Designed Home

Facebook, Instagram, and Houzz are all social media sites that businesses can and should be taking advantage of. However each platform has different requirements for optimizing (sizing) the quality of your images you post online. In addition each social media platform treats copyright to the images differently. Let’s take a look at each of the most…

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Ten Steps To Mastering Houzz

September 29, 2017
Cabinet Light Detail

Ten Steps To Mastering Houzz   Co-founders Adi Tatarko started Houzz as a side project in the midst of their troubled remodeling project. Today the social media remodeling platform, Founded in 2009 Houzz has over 25 million unique visitors per month, 40 million users, 1.5 million professionals with an organic listing or paid listing, 11 million photos…

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The Other 20%

July 6, 2017

  It is no secret that creative type businesses such as architecture, commercial photography, and ad agencies generate 80% or more of their commissions from referrals and repeat clients. As small business owners we are always worried. Is the well of repeat clients and referrals going to dry up in the future? One way to…

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Preparing your Design for Photography

June 14, 2017

  Architecture is a visual and creative medium best showcased with engaging photography. Before creating beautiful images of your design much preparation has to happen. The following tips will help you and your photographer eliminate surprises, control costs, and allow the creative juices flow. Eight tips before you start Photographing It is important for the…

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Work/Life Balance

May 9, 2017

In today’s competitive work environment, perspective employees expect a balanced work /life schedule. Many surveys rank work/life balance benefits as more important than rate of pay. In my previous career as a golf course manager work/life balance did not exist. Even in 2017  the golf industry still has not changed while other industries have made …

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15 Mistakes to Avoid when picking the College of your choice.

February 1, 2017

  15 Mistakes to avoid when picking the college of your choice. I found this recent article by Elizabeth Hoyt. She writes about 15 mistakes to avoid when picking the college of your choice. It is great advice for any parent looking at the daunting task of helping a child pick the college of their…

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Insurance, the four letter word.

January 16, 2017

We all have insurance, auto, life, health, home, contents, short term disability, long term disability, and liability for your business. It is hard to keep track of what you have and need. We can all agree it is always too expensive. However, do you have enough to cover you in the event of a loss?…

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25 Tips for Picking the College of Your Dreams

January 11, 2017

With our son Cameron now in high school.college is the bright light at the end of the tunnel. He is still undecided about a which career he is interested in. It changes almost daily, yesterday he hit me with the news he is interested in becoming an Industrial Arts Teacher. Time will soon tell.  I…

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6 tips for picking the Best 2 year College for You

December 15, 2016

Hard to believe my son Cameron will be attending college in just a couple of years. He is interested in attending a 2 year school such as New Hampshire Technical College, and Vermont Technical College. The nice thing is we a dead in the middle between both schools so commuting is an option. In all…

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